Rhythmism.comQ&A with Made Event - Mike Bindra & Laura De Palma | Sunday School For Degenerates
by rhythmism
Monday, Aug 25th 2008, 04:06 PM
This Labor Day weekend is the highly anticipated first edition of SUNDAY SCHOOL FOR DEGENERATES. After its third year as a WMC staple, the Made Event team brings it closer to home for this inaugural edition. "[Sunday School] A lesson in the afterhours” –ResidentAdvisor.netWe checked in with Mike Bindra & Laura De Palma to get the inside scoop on their version of "extreme clubbing," a word about the different venues and why there's no room for the "superstar DJ."
Q&A with MADE EVENT [Laura De Palma & Mike Bindra]
After three successful years of SSFD in Miami during the Winter Music Conference, what was the impetus to bring it to NYC?
‘extreme clubbing’ - it’s not for the faint of heart
We look forward to presenting this event at WMC ever year. After three successful years at WMC we figured, let’s bring it home. Once a year isn’t enough!
Adultnapper - red pill or blue pill?
What makes the SSFD so special in clubber’s minds?
Our guess is it is a combination of a few things: We’ve always programmed SSFD with music that we want to hear at a party. In a sense it’s less artist based, although we hope that over the years we’ve introduced people to new talent and showcased artist we love in the best possible way, with the best possible sound. Basically, the events are purely about the music and the people that love it. Another thing that we think contributes to the success is the ‘extreme clubbing’ aspect of it. You kind of have to do the whole thing, all 24, (or 27 in this case) hours of it to have that experience. It’s not for the faint of heart, and there’s that kind of camaraderie when you’re in the final hours and the DJ plays exactly the track you want to hear…
We’re always impressed by the keen sense of programming that goes into the SSFD parties. What were some of the elements of design in masterminding the three distinct programs and their respective venues?
A big element in the programming for SSFD has been the environment. Pawnshop at WMC is great in that it offers a few distinct environments with two inside rooms and the terrace. We’ve observed over the last couple of WMC’s that people would kind of rotate around the club at certain hours of the event. So in that sense it wasn’t a stretch to plan the NYC debut - we just had to do it in three different venues. And if you get on the bus, we don’t think it will be too much of an inconvenience. :)
We’ve spent a lot of summers in Ibiza…where extreme clubbing can be at it’s best - or worst. Musically, it comes out of the times in Ibiza where the party was around the clock - and this is what we would have wanted to hear throughout a full on ‘session’. The plan for every SSFD is to not let up, you kind of want to make sure you catch every set, it’s a logical progression.
There is really no room for the ‘superstar’ DJ.
Also, in SSFD, we have always wanted it to be an equal playing field. There is really no room for the ‘superstar’ DJ. If the music is good, the people will groove. And finally, we have to give a shout out to Adultnapper, who is always introducing us to someone new that “has to play.”
There’s been much hullabaloo about Studio B closing indefinitely due to Community Board complaints and their general lack of permits (allegedly a dance club without a cabaret – for shame!). What does a promoter have to go through when a venue is suddenly unavailable? What can we expect at Rebel?
Basically, scramble – quick! Seriously, that expression making lemonade out of lemons couldn’t be more true with this switch. The Nit & Grit factor is always an important element of SSFD, and Rebel definitely has it. Really important to note is that we are only taking the top floor of Rebel, and we are bringing in ALL of the sound, by Integral Sound. So that upstairs will be tight and pumping! It’s pretty much the perfect environment for the Sunday night portion.
The Yard is a hidden gem deep in the heart of Brooklyn. It’s hard to find a venue tantamount to the patio at the Pawn Shop in Miami but we think The Yard is up to the challenge. How did you discover The Yard and what elements of it give it that special Sunday School afterhours vibe?
We were on the lookout for an outdoor venue that we could go all day in, and one good lead pointed in the direction of The Yard. It’s outdoors, and there will be a booth, an Integral Sound system, and a bunch of people going crazy [for the music]...that is what will give it that special Sunday School vibe.
Oh, and…take the bus!
Sunday School for Degenerates kicks off in NYC this Labor Day weekend (Aug 31-Sept 1) on the Overboard Boat Party, followed by SSFD at Rebel and concluding at the Afterschool Special at The Yard.
OVERBOARD, REBEL, YARD + BUS PASS!
A special Sunday School For Degenerates trifecta party package is now available for $105 while supplies last at www.made-event.com. This includes admission to Overboard + Sunday School for Degenerates at Rebel + Afterschool Special at The Yard + bus transportation between venues. Degenerate Passholders will receive a wristband that will allow them re-entry at Rebel and The Yard. No re-entry for non passholders. Bus leaves the Paddlewheel Queen at 10:15pm. Bus from Rebel leaves at 9:15am.
SUNDAY, AUGUST 31
Matterform and Made Event present
OVERBOARD BOAT PARTY (Preschool)
STEVE BUG // ADULTNAPPER
Advance tickets $40 while supplies last at made-event.com
Aboard the Paddlewheel Queen
23rd St & East River NYC
5pm-6pm Boarding/Open Bar
6pm-10pm Sail
Rain or Shine
. . . . . . .
SUNDAY, AUGUST 31
Made Event presents
SUNDAY SCHOOL FOR DEGENERATES
DAN BERKSON & JAMES WHAT (LIVE) // KATE SIMKO (LIVE) // MR. C // MARTIN LANDSKY // THREE // TAIMUR AGHA + CRAZY LARRY // + SPECIAL GUESTS
Advance tickets $25 while supplies last at made-event.com
10pm - 9am
Rebel, 251 W30th St btwn 7th & 8th, NYC 212.695.2747
Complete sound system installed and engineered by Integral Sound
www.rebelnyc.com
Also available at made-event.com: REBEL, YARD + BUS PASS
The boat is sure to fill up quickly as it is very limited capacity. But you can still get in on the package fun…$65 while supplies last. This includes admission to Sunday School for Degenerates at Rebel + Afterschool Special at The Yard + bus transportation between venues. Degenerate Passholders will receive a wristband that will allow them re-entry at Rebel and The Yard. No re-entry for non passholders. Bus will leave Rebel at 9:15am.
. . . . . . .
MONDAY, SEPTEMBER 1
Made Event presents
AFTERSCHOOL SPECIAL
CASSY // JOEL MULL // NIKOLA BAYTALA // ZIP // + SPECIAL GUESTS
Advance tickets $30 while supplies last at made-event.com
10am - 9pm
The Yard, 388-400 Carroll St, Brooklyn
Rain or Shine
www.theyard.ws
Made Event NYC Upcoming Events
August 28 Ete D’Amour: Alan Braxe (Roule, Vulture) DJ set & 33Hz live @ Santos Party House
August 29 Dave Dresden @ Cielo
August 31 Sunday School For Degenerates: Overboard Boat Party with Steve Bug & Adultnapper
August 31 Sunday School For Degenerates: Dan Berkson & James What (Live), Kate Simko (Live), Mr. C, Martin Landsky, Three, Taimur Agha + Crazy Larry @ Rebel
September 1 Sunday School For Degenerates: Cassy, Joel Mull, Nikola Baytala, Zip + Special Guests @ The Yard
September 4 Ete D’Amour: Kitsune Maison Party featuring Fisherspooner DJ Set w/Jon Kane, Guns N Bombs, Gildas & Masaya @ Santos Party House
September 5 Misstress Barbara @ Cielo
September 11 Ete D’Amour: Ame (DJ set) + Boombass (From Cassius) @ Santos Party House
September 18 Ete D’Amour: Ed Banger Night featuring Busy P & DJ Mendi @ Santos Party House
September 25 Ete D’Amour: Michael Mayer (Kompakt) & Superpitcher (Kompakt) @ Santos Party House
September 26 The Glimmers @ Cielo
October 31 Armin van Buuren : Halloween @ Roseland Ballroom
About Made Event
The Made Event team, headed by Mike Bindra and Laura De Palma, is committed to excellence in the programming, promotion, and production of electronic dance music events. They continually bring a world-renowned caliber of entertainment into a variety of distinctive and innovative venues, and seek to push the limit of expertise in their field. With over 20 years of combined experience, and over 300 successful events produced in New York City and at Winter Music Conference, Made Event is an industry leader. For more info, please go to www.made-event.com.
Q&A with MADE EVENT [Laura De Palma & Mike Bindra]
After three successful years of SSFD in Miami during the Winter Music Conference, what was the impetus to bring it to NYC?
‘extreme clubbing’ - it’s not for the faint of heart
We look forward to presenting this event at WMC ever year. After three successful years at WMC we figured, let’s bring it home. Once a year isn’t enough!
Adultnapper - red pill or blue pill?
What makes the SSFD so special in clubber’s minds?
Our guess is it is a combination of a few things: We’ve always programmed SSFD with music that we want to hear at a party. In a sense it’s less artist based, although we hope that over the years we’ve introduced people to new talent and showcased artist we love in the best possible way, with the best possible sound. Basically, the events are purely about the music and the people that love it. Another thing that we think contributes to the success is the ‘extreme clubbing’ aspect of it. You kind of have to do the whole thing, all 24, (or 27 in this case) hours of it to have that experience. It’s not for the faint of heart, and there’s that kind of camaraderie when you’re in the final hours and the DJ plays exactly the track you want to hear…
We’re always impressed by the keen sense of programming that goes into the SSFD parties. What were some of the elements of design in masterminding the three distinct programs and their respective venues?
A big element in the programming for SSFD has been the environment. Pawnshop at WMC is great in that it offers a few distinct environments with two inside rooms and the terrace. We’ve observed over the last couple of WMC’s that people would kind of rotate around the club at certain hours of the event. So in that sense it wasn’t a stretch to plan the NYC debut - we just had to do it in three different venues. And if you get on the bus, we don’t think it will be too much of an inconvenience. :)
We’ve spent a lot of summers in Ibiza…where extreme clubbing can be at it’s best - or worst. Musically, it comes out of the times in Ibiza where the party was around the clock - and this is what we would have wanted to hear throughout a full on ‘session’. The plan for every SSFD is to not let up, you kind of want to make sure you catch every set, it’s a logical progression.
There is really no room for the ‘superstar’ DJ.
Also, in SSFD, we have always wanted it to be an equal playing field. There is really no room for the ‘superstar’ DJ. If the music is good, the people will groove. And finally, we have to give a shout out to Adultnapper, who is always introducing us to someone new that “has to play.”
There’s been much hullabaloo about Studio B closing indefinitely due to Community Board complaints and their general lack of permits (allegedly a dance club without a cabaret – for shame!). What does a promoter have to go through when a venue is suddenly unavailable? What can we expect at Rebel?
Basically, scramble – quick! Seriously, that expression making lemonade out of lemons couldn’t be more true with this switch. The Nit & Grit factor is always an important element of SSFD, and Rebel definitely has it. Really important to note is that we are only taking the top floor of Rebel, and we are bringing in ALL of the sound, by Integral Sound. So that upstairs will be tight and pumping! It’s pretty much the perfect environment for the Sunday night portion.
The Yard is a hidden gem deep in the heart of Brooklyn. It’s hard to find a venue tantamount to the patio at the Pawn Shop in Miami but we think The Yard is up to the challenge. How did you discover The Yard and what elements of it give it that special Sunday School afterhours vibe?
We were on the lookout for an outdoor venue that we could go all day in, and one good lead pointed in the direction of The Yard. It’s outdoors, and there will be a booth, an Integral Sound system, and a bunch of people going crazy [for the music]...that is what will give it that special Sunday School vibe.
Oh, and…take the bus!
Sunday School for Degenerates kicks off in NYC this Labor Day weekend (Aug 31-Sept 1) on the Overboard Boat Party, followed by SSFD at Rebel and concluding at the Afterschool Special at The Yard.
OVERBOARD, REBEL, YARD + BUS PASS!
A special Sunday School For Degenerates trifecta party package is now available for $105 while supplies last at www.made-event.com. This includes admission to Overboard + Sunday School for Degenerates at Rebel + Afterschool Special at The Yard + bus transportation between venues. Degenerate Passholders will receive a wristband that will allow them re-entry at Rebel and The Yard. No re-entry for non passholders. Bus leaves the Paddlewheel Queen at 10:15pm. Bus from Rebel leaves at 9:15am.
SUNDAY, AUGUST 31
Matterform and Made Event present
OVERBOARD BOAT PARTY (Preschool)
STEVE BUG // ADULTNAPPER
Advance tickets $40 while supplies last at made-event.com
Aboard the Paddlewheel Queen
23rd St & East River NYC
5pm-6pm Boarding/Open Bar
6pm-10pm Sail
Rain or Shine
. . . . . . .
SUNDAY, AUGUST 31
Made Event presents
SUNDAY SCHOOL FOR DEGENERATES
DAN BERKSON & JAMES WHAT (LIVE) // KATE SIMKO (LIVE) // MR. C // MARTIN LANDSKY // THREE // TAIMUR AGHA + CRAZY LARRY // + SPECIAL GUESTS
Advance tickets $25 while supplies last at made-event.com
10pm - 9am
Rebel, 251 W30th St btwn 7th & 8th, NYC 212.695.2747
Complete sound system installed and engineered by Integral Sound
www.rebelnyc.com
Also available at made-event.com: REBEL, YARD + BUS PASS
The boat is sure to fill up quickly as it is very limited capacity. But you can still get in on the package fun…$65 while supplies last. This includes admission to Sunday School for Degenerates at Rebel + Afterschool Special at The Yard + bus transportation between venues. Degenerate Passholders will receive a wristband that will allow them re-entry at Rebel and The Yard. No re-entry for non passholders. Bus will leave Rebel at 9:15am.
. . . . . . .
MONDAY, SEPTEMBER 1
Made Event presents
AFTERSCHOOL SPECIAL
CASSY // JOEL MULL // NIKOLA BAYTALA // ZIP // + SPECIAL GUESTS
Advance tickets $30 while supplies last at made-event.com
10am - 9pm
The Yard, 388-400 Carroll St, Brooklyn
Rain or Shine
www.theyard.ws
Made Event NYC Upcoming Events
August 28 Ete D’Amour: Alan Braxe (Roule, Vulture) DJ set & 33Hz live @ Santos Party House
August 29 Dave Dresden @ Cielo
August 31 Sunday School For Degenerates: Overboard Boat Party with Steve Bug & Adultnapper
August 31 Sunday School For Degenerates: Dan Berkson & James What (Live), Kate Simko (Live), Mr. C, Martin Landsky, Three, Taimur Agha + Crazy Larry @ Rebel
September 1 Sunday School For Degenerates: Cassy, Joel Mull, Nikola Baytala, Zip + Special Guests @ The Yard
September 4 Ete D’Amour: Kitsune Maison Party featuring Fisherspooner DJ Set w/Jon Kane, Guns N Bombs, Gildas & Masaya @ Santos Party House
September 5 Misstress Barbara @ Cielo
September 11 Ete D’Amour: Ame (DJ set) + Boombass (From Cassius) @ Santos Party House
September 18 Ete D’Amour: Ed Banger Night featuring Busy P & DJ Mendi @ Santos Party House
September 25 Ete D’Amour: Michael Mayer (Kompakt) & Superpitcher (Kompakt) @ Santos Party House
September 26 The Glimmers @ Cielo
October 31 Armin van Buuren : Halloween @ Roseland Ballroom
About Made Event
The Made Event team, headed by Mike Bindra and Laura De Palma, is committed to excellence in the programming, promotion, and production of electronic dance music events. They continually bring a world-renowned caliber of entertainment into a variety of distinctive and innovative venues, and seek to push the limit of expertise in their field. With over 20 years of combined experience, and over 300 successful events produced in New York City and at Winter Music Conference, Made Event is an industry leader. For more info, please go to www.made-event.com.
